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The domain bacoff.ca states the following, "Food Handler Certification Courses by the Ontario Ministry of Health and Long-Term Care." We observed that the webpage stated " BacOff Food Safety and Hygiene Training and Consulting." It also stated " Strives to offer a food handling training course that is easy to understand and will provide the knowledge required to ensure food safety in the food retailfood service industry as well as at home resulting in a Food Handler Certificate. Requires that the owneroperator of food establishments ensure that there is, at all times." The header had Food as the highest ranking keyword. This keyword was followed by Handler, Certification, and Courses which isn't as urgent as Food. The other words the site used was accredited. Toronto is also included but will not be understood by search engines.